Question:
I would like to open a quilt store
in the next year I have been researching
running a business
and everything involved (or what
I think is involved). I love
to quilt, and I love art and artwork
I love to teach and I LOVE fabric.
I have a 14 foot professional
quilt machine available to me I
REALLY want to have a business
of my own. I am so tired of
working at what I enjoy "ok"
and not having time for what I love
to do! (of course, I know
that running a business
won't allow me much free time either,
but at least I'd be around what
I love) Here are some of the questions
#1) How
much inventory (bolts of fabric)
should I start with? And how
many bolts of each pattern?
#2) Approximately
how much is the monthly cost of
a store?
I know I need to consider
a lease or mortgage on the building,
but what about other bills (I know
about electricity etc. what
I am asking is what isn't "common
sense" that may surprise me!
#3) What
can I expect in monthly / yearly
income? I am sure there is
a mark up on a bolt of fabric, but
what percent? How much is
the bolt? I know there is
approximately 12-15 yards on a bolt
how can I find this out? This
is the most important question because
I need to be able to support myself
and decide what my start up and
running costs will be for my business
plan I am aware that these are "private"
questions, and please don't take
offense to them but I am lost as
to how to figure these things out
and 'estimate' the income of the
business. I have heard that all
quilt shops are 'subsidized by husbands'
(which I don't have one of those)
and I have heard that that is totally
bogus and that it is a very feasible
and livable income I really need
to get some answers before I make
the jump head first Is there a sympathetic
quilt shop owner or two willing
to share some of their experience
with me?
Answer:
I'm from Canada, so things may not
work the same way but you'll have
your rent, utilities (sometimes
they are included in your rent,
you'll have to negotiate this I
suppose), there is also a business
tax which is based on the size of
your store.
As for prices of the bolts, I can't
help you there but normally stores
sell for at least 100% profit, now
does this happen in quilting stores
too? I don't know but I would
imagine so.
Our quilt shops here keep one bolt
of each and they have about 2000
bolts.
You'd have to check with the bank
to see if how much of a line of
credit you would get in order to
open a shop. As for rent,
it varies depending where you live,
so no one can really give you a
ball park figure there, you'd have
to look at that on your own, then
call the city and see how much the
business
tax would be. If you're
in the US, you will be able to deduct
all kinds of things on your income
tax (check with your accountant).
I have a few friends who have businesses
and they said that they didn't make
any profits before a couple of years,
so it would be a long term thing.
The key is not to start off
too big, but have enough of everything
so that a quilter would be interested.
Use local papers for publicity,
etc
Perhaps what you should look into
is an online "store"
where people can buy online and
you could store
the bolts at your house (maybe in
your basement) and when things start
taking off, then you look into expanding.
My husband taught "how to start
your own business"
a few years ago. Two things I remember
him ALWAYS saying.
1. Make a 5 year plan!
2. HOW are you gonna make
money?
If you live in a small area (as
I do) I have seen quilt shops go
under very easily here. The
one closest to me now, is a wonderful
little shop, but she too has been
in business only for about three
years I think, and I've spoken with
the owner. She says if it
weren't for their classes (and they
have some going year round), she
could not afford to keep the shop
open.
I am so tired of working at
what I enjoy "ok" and
not having - time for what I love
to do! (of course, I know
that running a - business
won't allow me much free time either,
but at least I'd be - around what
I love)
From your questions, it sounds
like you still have a LOT of research
to do. I'll give you some general
answers, and a couple of suggestions.
First, you really, really, really
need to get your business
plan done. That will answer some
of your questions about how much
income you can expect. No one else
can answer that, because it's so
individual. What type of area are
you in? How much quilting is going
on? Is there a demand for high end
fabrics or low end? Is the market
already saturated with LQS's? And
if there are few in your area, why
is that???
Your local SBA can point you to
local resources for getting that
business
plan done. And those local resources
should be more valuable than we
are, because they should know the
ins and outs of doing business
in your community. (and every locality
has its own quirks about business!!!)
Until you have your financials done,
it's too early to ask how many bolts
of fabric you can carry. That will
depend on your projected sales and
how much cash you have. (As a new
business,
you're going to have to pay for
lots of stuff up front.)
Are you planning on having employees?
There's lots of costs there that
will surprise you (employment taxes,
worker's comp, unemployment insurance,
plus much more). If not, do you
have a plan on how you're going
to cover all your store
hours, teach, and use the quilting
machine? (and if you do, share it
with us. I really need to clone
myself!)
Have you worked in an LQS before?
If not, why not? Sure, the pay often
isn't wonderful, but they will actually
be paying you to learn what you
want to know. Plus you'll learn
what's selling, you'll make relationships
with the wholesalers, and you'll
see a bit of what it takes to run
a shop.
I wouldn't count on making an income
for yourself the first year of owning
a retail business. I know, it sounds
like the money will pour in (after
all, you buy fabric for $4.50 a
yard and sell it for $9.00 -- what
could be easier?), but there are
lots of start up costs (fixtures,
advertising, inventory, licenses,
machinery, leasehold improvements),
and it usually takes a while for
the customers to come in on a regular
basis. Plus, although you might
mark up the bolt 100%, you won't
really make that. Every time you
cut you'll lose a few inches. Your
customers will expect sales and
frequent buyer discounts. Stuff
will happen.
Have you considered other options
than opening a LQS? Teaching, machine
quilting, and binding are things
you can ease into while still employed
elsewhere (or while getting experience
at the LQS).