Farm Business Planning II
Question:

What we are looking at is the business and economic side of farming. Farmers in America and around the world are excellent production specialists but do not plan the whole business.  Marketing, finance, and management are areas where farmers do not excel.

Our sponsor has been disappointed in the extension work and publication that other universities have published.  They do not feel that farmers will use those publications.  We are trying to develop a process that farmers can use.

We have initially decided on eleven steps in the business planning process.

1) Available Resources - Taking an inventory of resources available on the farm  with respect to quantity, quality, and alternative uses.

2) Operating Environment - Documenting the expectations of prices, yields, rates, and other factors that affect their farm business.

3) Opportunities - Likes, dislikes, interests, disinterests of all farm managers  and family members that make up the farm business.

4) Goals - Personal and business goals.

5) Feasible Alternatives - Have the farm managers identify potential enterprises that they would consider in their operations.

6) Strategic Plan of Action - Have the farm managers select the enterprises that will make up their farm business.

7) Feasibility Assessment - Have the farm assess the feasibility of the strategic plan they have developed.

8) Constraints - Identify factors that could prevent the implementation of the strategic plan.

9) Benchmarks - Identify factors to shoot for.

10) Control Mechanisms - Identify systems and sub-systems that need to be controlled.

11) Plan Revision - When do we revise the plan.

This is a short outline of the project.  If anyone has suggestion for a section, please leave a message.

Answer:

-I would think that "a process that farmers can use" ought not to be limited -to materials published on paper.  Some things that come to mind are videos -- -both training and historical case studies, and perhaps computerized tools -and simulation games.  There's no shortage of up-to-date information from -the UDSA but no guide on using it. --- I agree with this poster. Another part of the `process that farmers can use' could be a revised and/or simplified set of legislation which will allow farmers to make fiscal decisions easier If farmers worked within a marketplace that was driven by `competition' (as the economists call it) then things would be closer to the ideal but they do not.

Governments at all levels have introduced many rules and regulations which were designed to regulate/protect/support agricultural production but Government intervention and regulations impose a myriad of problems. Marketing boards, quotas, restrictions on trade of specific commodities, tariffs, subsidy programs and international quarantine regulations are a few examples that come to mind. The net effect of all this is that a farmer isn't at all free to just make decisions (especially financial decisions) as he/she sees fit.

Since a farmer must work within the legal framework of society, and since so many key aspects of his/her industry are out of his/her jurisdiction, I can't help but feel that many of the alternatives that *should* be possible are not. If the USDA and their counterparts elsewhere were to consider providing farmers with a comprehensible guide to this type of bureaucracy (as the above poster suggests), then perhaps they could get somewhere.  



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